Mockup of Floweroma Body Cream package with companion products (Hand lotion and Fragrance Body Mist)

A package form and graphics system for the brand, floweroma. The scope of the project focuses on designing a sustainable package solution, including form and graphics. Floweroma is a company that produces mid-priced body creams, sprays, and lotions customized with delicate scents and fragrances. The floweroma logo is graceful, unique and uses simple, modern typography. The logo elements are separated to ensure clarity and openness. Similarly, tracking is added to the logotype to create a fresh open space. Floral patterns are used for all package systems to distinguish product lines and create bright, colorful, and appealing packages. The package form is constructed in a way that makes it easy to carry and see the products inside prior to purchase. Decorative curves are added to make the form more memorable and unique.  

Floweroma Process Book, 2023

Mood Board

Package form sketches

Final package form 

Logo sketches

  Final Floweroma Logo

 Mockup of Floweroma Body Cream package, 2023

 Mockup of Floweroma Body Cream package with companion products (Hand lotion and Fragrance Body Mist)

 Mockup of Floweroma Body Cream package with companion products (Hand lotion and Fragrance Body Mist)

 Mockup of Floweroma Body Cream package up close

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